For Al-Ghamlas , the identity change was not merely a cosmetic or formal step. Rather, it is the next, much-anticipated step in a journey that began more than 15 years ago and has continued with passion and steadfastness in a market that is becoming increasingly sophisticated and diverse every day.
The market has changed... have we changed with it?
The story began in 2008, with a clear vision: to provide high-quality products that serve the local market and suit customers' tastes in interior design. Over the years, as the market changed, so did customer expectations. With this change, we had to work harder to ensure our identity reflects what we have achieved today and represents our ambition for what we want to be in the future.
Today, Al-Ghamlas not only excels in parquet and wall decoration , but also offers a comprehensive experience for those seeking beauty, quality, and professionalism. In collaboration with designers, engineers, homeowners, and merchants, we aim to make everyone see that Al-Ghamlas is more than just a product. Therefore, we decided to redefine ourselves, with an identity that reflects our present and opens the doors to the future.
The new identity doesn't abandon our roots, but rather honors them. The color, the font, the style, and even the way our products are presented—all inspired by our long journey, presented with a clearer, more distinctive spirit.
An identity that reflects our true commitment
Today, we live in a fast-paced market, where success depends not only on product quality, but also on clarity of message, strong presence, and flexible interaction with customers. This is precisely what our new identity aims to achieve: to be closer, clearer, and more authentic.
The identity change wasn't the end of anything, but rather the beginning of a new phase. One in which we believe that true excellence begins from within and is reflected in every detail we share with Al-Ghamlas clients, from their first visit to the website to the moment of on-site installation.
Clearer message, stronger commitment
The new visual identity didn't come out of nowhere. Rather, it emerged from a careful review of our journey and a sincere desire to present ourselves in a way that befits what we're building today. The challenge was to maintain what we believe in without remaining trapped in the old form. And that's exactly what we did.
We're not rebuilding an image, we're reaffirming our commitment. Our commitment to quality, excellence, and being a trusted partner to every customer who chooses to make their mark with us.